Over the past 21 years, NYC Restaurant Week has grown tremendously yet has remained committed to giving visitors and residents the opportunity to experience the quality, variety and hospitality that embody the NYC dining experience. (Source: NYC & Company).

Virtuo360 was chosen to shoot 84 of the finest restaurants for NYC Restaurant Week™ to give diners a valuable new way to explore participating restaurants.
55% of all participating restaurants had Business Photos and results showed that diners were more likely to reserve a table at those restaurants. In New York City’s competitive food scene, this compelling visual imagery offered these restaurants a valuable edge.
  • On average, restaurant listings that included Google Business View had a 30% higher click through to reservations
  • Visitors who viewed Business Photos for a given business clicked through to make a reservation 50% of the time (20% more than visitors who didn’t view Business Photos)
  • 84% of 1,300 surveyed customers said Google Business View played a factor in their restaurant choice